CRACK THE PERSONALITY CODE TO LEARN THE GAME-CHANGING REASONS WHY YOUR CUSTOMERS BUY

Discover What Triggers the YES and Tripwires the NO in the Sales Process

“Why your prospects buy” is infinitely more important than “how you sell.” Companies spend millions of dollars annually teaching their people how to sell instead of investing in the only question that ever matters to the bottom line: “WHY DO THEY BUY?” In this revolutionary book, that question is finally answered definitively.

Sales Secrets Uncovered

Learn four key secrets that hold you back from sales success– and solutions to get more YES’s without more NO’s!

Personality Reverse-Engineered

Discover hidden truths about your prospect, not yourself, with a 90-second typing method that turns traditional systems upside down.

Communication Improved

When you and your prospect use the same language, you quickly connect on a deeper level, so messages get through.

Bigger Sales Closed

Increase sales by up to 300% when you know the script to close all personality types, not just your own.

Buying Behavior Revealed

Know exactly what triggers close the sale and which tripwires lose the sale forever– so your income skyrockets!

Sales Cycles Shortened

Get faster results when you directly address your prospect’s most important concerns and leave the “blah blah blah” behind.

Get your custom copy of Why They Buy

Get your copy of Why They Buy today, and we’ll let you choose the cover color you want. Match your B.A.N.K. code or even just pick a copy in your favorite shade.

Add a set of B.A.N.K. Value Cards to your order!

Along with your customized copy of Why They Buy book, add a set of B.A.N.K. Value Cards for just an extra $20 to your book order!